Whichever way you want to look at it, 2012 was a very big year. The London Olympics, U.S. president election, Hurricane Sandy, Euro 2012 and the Super Bowl dominated news reportage worldwide. Of course, these events also trended globally on Twitter, which has quickly positioned itself as the online water cooler.
As big as Twitter got in 2012, it really wasn’t THAT much. They had many opportunities to be bigger, to do more, but failed.
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